BMW will comply with Tesla’s lead with over-the-air updates for its cars and trucks “pretty soon” according to Ian Robertson, member of the Board of administration of BMW AG for Sales as well as brand BMW as well as aftersales for the BMW Group.
The company, which employs 300 people in Chicago to establish as well as problem routine updates for its own BMW app, doesn’t share rival brand’s concerns of over-the-air update security, with Mercedes only enabling updates at its dealers.
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However, Robertson has guaranteed an after-sales transformation for owners led by the car’s connectivity. “We’ve worked difficult to enhance the after-sales experience in our dealers,” stated Robertson, “But for some people visiting their dealership is still an inconvenience.”
“So envision a time when your cars and truck isn’t being utilized – overnight, for example – as well as a BMW technician can come as well as service your cars and truck as well as it’ll be prepared for you, completely valeted, in the morning.”
BMW’s linked app already provides manage over specific controls like navigation, climate manage as well as locking. as well as Robertson exposed how, in the near future, BMW will work with business like Amazon to ensure that bundles can be provided to a car, with gain access to being provided remotely. “We’re aiming for the whole after-sales atmosphere to ended up being seamless as well as invisible,” Robertson told us.
Robertson likewise exposed that he believes advancing battery tech might spell the end for fuel cells. With solid specify batteries performing well in lab tests, he said, “If battery tech advances as we believe it might do, it might overtake the requirement for fuel cells.”
Robertson admitted that BMW had a slower than anticipated begin to its EV programme with cars and trucks like the i3 as well as i8, however while it took three years to offer the very first 100,000 cars, his business would offer 100,000 this year alone.
Are over-the-air software application updates coming to more new cars and trucks in the future? Is that a great thing? let us understand in the comments…
